hello sunshine

feel the warmth of a new collection

shop NIC+ZOE
discover cool hues, florals, & breathable fabrics - ready for the new season.

New Karen Kane

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Feel Itt. Love Itt. Hammitt.

Making luxury a lifestyle.

Shop Hammitt Bags

Occasion ready with

figure flattering dresses

Shop dresses

creativity. style.

uno de 50

Made in Spain

Shop Uno de 50

Location

OPEN

Monday-Saturday

10am-5pm

Closed Sunday

328 Broadway st. Downtown Chico
530-345-5754

Get directions

Testimonials

I absolutely love this store. I’m 33 years old and I’ve found fashionable and elegant clothing that has become staples in my closet for years not just seasons. Trust me, women of all ages can find something beautiful in this store and I can guarantee you’re going to get full service. If you want it, the ladies will be your personal stylists and help you until you find the perfect pieces for you. I live in Marin and drive to Chico at least 3 times a year just for the fun experience! (And then I head to Jon and Bons next door ;)

Eleni K.

I love this store. The clothes are beautiful and the owner and employees are so helpful and friendly.

Mona W.

5th Street is the best women’s store in Northern CA. The girls there are knowledgeable of their product. They are all kind, helpful and so friendly. It is my go to store ❤️❤️❤️❤️. Thank you Carol for providing us a great place to shop.

Deb W.

High quality womens' clothing (Eileen Fisher, Johnny Was, and more), knowledgeable staff, long-established local business...there just aren't that many places like this left!

Kathy B.